Today, the library started using a new logo. The library used the same logo since becoming part of Multnomah County in 1990. Prior to that, the Library Association of Portland governed library services in Multnomah County, using the same logo since about 1912. In 2014, after Multnomah County residents voted to create a permanent library district to fund library services and hours, the library turned 150 years old. A special logo was created for the occasion.
It is a time of rapid change and evolution for libraries. Our commitment to free and equal access and advocacy for reading will never change, but today’s libraries are so much more. They are places of learning, creation, technology access, civic participation and more. As the library evolves to meet the changing needs of our community, our visual identity is taking a new form as well. Today, the library begins using a new logo.
Multnomah County Library’s updated logo was funded entirely by private dollars from Friends of the Library. The library will continue to use existing materials, like letterhead and so on, until they run out. Modest implementation costs, for things like signage, are covered by existing budgets within the library.
The library’s new logo will help create consistent visual standards for all library services. This simple geometric pattern — an “L,” a book, a portal, a window, a laptop, an arrow — the logo is whatever you want it to be. Anything is possible. Just as it is at your library.
We are proud of the library’s 152-year history of service to this community. As the library re-imagines how it can best meet the community’s changing needs, we will always honor the library’s rich heritage.
Thank you for your ongoing support and passion for your public library.